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Why milestone rewards outperform flat discounts
Membership needs its benefits — but those benefits don’t have to be discounts! Milestone rewards are a powerful way to thank members for their loyalty while also motivating more spending. Give store credit, complimentary memberships, or other benefits to make members feel seen.
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How to gate products, collections, and shipping for members on Shopify
Gate products, collections, shipping, or discounts on Shopify for members. You’ll create a sense of exclusivity, reduce buying friction, and close more sales, depending on which gates you choose.
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Member discounts vs access: which actually drives repeat purchases?
On the surface, member discounts and member access feel like very different approaches to your membership program. Using both can help create both purchase urgency as well as long term retention for your membership.
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Why your membership should be more than a discount
When merchants start designing a membership program, discounts are often the first idea on the table. They’re familiar, easy to explain, and feel like an obvious way to reward loyal customers. The problem is that flat discounts tend to do the opposite of what most membership programs are meant to do. Instead of building long-term…
