Not in one app, and it’s worth being precise about why. Zendra handles the memberships side — paid tiers, recurring billing, gated content, and member perks. It isn’t a points-based loyalty app, so there are no points balances, earning rules, or redemptions. Plenty of merchants run Zendra alongside a dedicated points app, and the two coexist without stepping on each other. If what you actually want from loyalty is tiers, member-only pricing, free shipping, or store credit, Zendra does that directly through perks and Shopify Flow — no points ledger required.

Sometimes — but not by imitating one. If your points program mostly exists to reward repeat purchases, a paid membership often does that job better: members commit up front, and the perks pay for themselves. If points earning and redemption are the point, with multiple earning rules and a redemption catalogue, Love Loyalty does that and Zendra doesn’t. That’s a real difference, and not one we’d try to talk you out of.

Absolutely. We find that as your program grows, you’ll naturally want to expand — and add content gating, membership tiers, or richer member perks. Starting with Zendra saves you a migration later, lets you add membership features whenever you want to, and saves you money on transaction fees — no tax on your earnings! Zendra works great for simple subscriptions as well as more robust membership programs.

Zendra doesn’t leverage points balances and redemptions, so we recommend running the apps alongside one another for a time. You can spin up new memberships in Zendra, and sunset points earning, giving customers a timeline to use remaining points.

We’re happy to help advise on the best migration path though! Get in touch and we’ll figure out a plan together.

When you consider that Zendra includes memberships, content gating, and recurring billing — all in one app — it’s more cost-effective than running Love Loyalty plus a separate membership app.